Admin time
11 hrs/week -> 3 hrs/week
8 hrs/week reclaimed
Case Study
Hawthorne Fitness Studio
In 8 weeks, Hawthorne moved from manual scheduling admin to an automated booking flow with stronger utilisation, fewer no-shows, and higher weekly bookings.
"Before BookSafe, we spent hours each week sorting schedules and chasing confirmation messages. Now clients self-manage, reminders are automatic, and our team can focus on coaching."
Sam Carter
Owner, Hawthorne Fitness Studio
No-show rate
18% -> 7%
61% lower no-shows
Weekly bookings
74 -> 118
59% booking growth
What Changed Operationally
- • Services and availability were standardised in one booking flow.
- • Automated reminders reduced late cancellations and no-shows.
- • Online self-service reduced inbound scheduling calls.
- • Weekly reporting gave a clear view of demand and utilisation.